We draw on our heritage in public relations and storytelling to engage with real people across today’s digital ecosystem. Our approach is rooted in our belief that great brands are built, promoted and protected through engagement with real people in real time. We’ve assembled the best team in Canada who plan, create and amplify stories that promote and protect your brand and business and build real engagement with your customers.
If you’re interested in engaging with your customers in real time, in meaningful ways, again and again, let’s get started.
The social landscape is evolving to emphasize the importance of highly visual, responsive and dynamic content and storytelling, but effectively engaging and building your social communities calls for more than quickly hitting “post.” The Creative Newsroom is designed to let you act nimbly and, more importantly, smartly, thanks to onsite, in-tune designers, developers, community managers, videographers, photographers, analysts, media buyers and writers working alongside one another.
Strong community management goes well beyond posting static content and driving likes and shares through paid ads. In the case of Edelman Digital client – and iconic brand – JELL-O, it required a fun, spontaneous approach that included plenty of recipes, a number of stop-motion videos and a whole lot of jiggling.